Building with Purpose: Why Vision Matters More Than Facilities in Church Growth

When I joined the staff of New Beginnings Baptist Church in 2015, the church was in the midst of a building project. Since then, we’ve been continuously under construction, a testament to the growth and vibrancy of our congregation. It’s been exciting to be involved in various aspects of these projects, from advising on Audio/Visual/Lighting in worship spaces to overseeing major structural developments. The work reflects what God is doing within our church community. However, in my numerous conversations with pastors and church leaders about their building projects, I’ve noticed a concerning trend: a belief that a new or upgraded facility will solve underlying issues in the church.

While new facilities can address certain problems—like space constraints or outdated infrastructure—they cannot fix a vision problem. If a church has an unclear vision, that issue won’t magically disappear when the doors to a new building open. In fact, without a clear vision, you might find yourself burdened with not only a fuzzy mission but also new debt. It’s crucial to remember that what you attract people with, you must sustain. If a new building is the primary draw, you’ll need to keep up that allure, or risk losing people the moment something shinier comes along.

Vision Over Buildings

People are drawn to a vision, not just a building. When I talk about vision, I’m not referring to just a plan for a new facility but the overall mission and purpose of the church. While architectural renderings or promotional videos can generate initial excitement, that buzz is fleeting unless it’s anchored in a clear, compelling mission. The excitement for a new building must be paired with a mission that explains how this space will enhance the church’s work and impact. If your church cannot clearly articulate its mission and vision, then that’s where you need to start. A clear vision is the foundation upon which any successful building project should be built.

Identify the Problem the Project is Solving

Before embarking on any building project, it’s essential to clearly articulate the problem it is intended to solve. Simply stating that you need more space is not enough. You must dig deeper into the specific issues that are holding back your church’s mission. Without a clear understanding of these pain points, you risk getting sidetracked by well-meaning but unnecessary ideas during the planning process. And unless you have unlimited resources (and if you do, please give me a call!), you’ll need to prioritize the most critical needs that align with your church’s mission. The best projects are those that directly address the barriers hindering your church from fulfilling its vision.

Avoid the Temptation to Keep Up with the Joneses

It’s easy to fall into the trap of trying to match or surpass what other churches are doing. Whether it’s the church down the street or the one you follow on Instagram, the pressure to keep up can be overwhelming. But remember, God has entrusted you with a unique community and mission. Stay true to that calling. At New Beginnings, we embrace a no-frills, minimalistic culture. Our goal is to build functional, effective spaces that serve our mission of discipleship—nothing more, nothing less. It can be tempting to add features just because another church did, but this can lead you away from your mission and stretch your resources thin. Focus on your vision and let that guide your decisions.

Preparing for the Next Step

If your church has a clear vision, a deep understanding of its needs, and a strong sense of identity and culture, then you’re ready to move forward with a building project. If not, it may be wise to take a season to gain clarity in these areas. Doing so can protect your church from making costly mistakes that could hinder its growth and mission. Building with purpose means ensuring that every decision aligns with and enhances your church’s vision.

In summary, while buildings can facilitate growth, they are not the solution to every problem. A church’s true strength lies in its vision and mission. Buildings are simply tools to support that mission. If your vision is clear and compelling, your building project will be a powerful step forward in your church’s journey. For more resources on developing your church’s mission and vision, connect with me at Replicate.org.

Brad Daugherty

Brad serves as the COO of Replicate Ministries, a coaching and consulting organization with a mission to empower churches to activate their unique disciple-making movement. Prior to Replicate, he has held various roles within the church, from Worship Pastor to Executive Pastor, and loves serving the local church by helping pastors and leaders discover ways to do ministry differently. Brad has coached and consulted leaders from both large and small churches, equipping them to grow sustainably through discipleship tools and strategies. Brad Lives in East Texas with his wife Stephanie, and four kids, James, Henry, Eleanor, and Andrew. He loves serving at his local church, New Beginnings, where he is on the worship team, and serves on the lead team in an advisory role.

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